New firm survival: the interdependence between regional externalities and innovativeness

Small Business Economics - Many studies have shown that regional externalities play a crucial role for the survival prospects of newly founded companies. However, recent research provides evidence...     

Fast food,ads, and taste in a Russian child’s mind

Research demonstrates that brands can influence children’s food preferences and potentially contribute to unhealthy consumption patterns. This article extends this line of research by investigating the complex and interacting effects of food brand marketing on experienced taste. The empirical field in a remote Russian town enabled the assessment of branding effects when entering a newly established market. Examining the combination of various advertisement features with emotional brand elicitation, we derive hypotheses about the interplay of brands and advertisement components linked to the perceived taste of a fast food meal. In Novosibirsk, Russia, 778 children and adolescents aged 10–18 years were exposed to fast food advertisements with real and imaginary brand logos and varying advertising claims. The advertisements consisted of a warning, an exaggerated credence claim, or both. A subsequently offered fast food meal—a portion of French fries—was experimentally varied and prepared to be either healthier but less tasty and unsalted, or less healthy but tastier and salted. The findings verify strong and positive brand effects on children’s taste satisfaction. Warnings in advertisements “worked” only for novel fast food brands by negatively affecting taste satisfaction, but increased taste satisfaction when applied in advertisements for established brands. Single credence claims did not improve the taste experience, but counteracted the negative effects of warnings for novel brands. Finally, the established brand influenced taste satisfaction positively when the fries were saltier. The findings reveal various opportunities for fast food marketing to artificially create taste satisfaction for potentially unhealthy food. Public health strategies that focus on advertising claim restrictions should be reconsidered in the context of possible evasion strategies of the food industry and counter‐effects of warnings among strong fast food brands.     

Technological and organizational capital: Where complementarities exist

This study analyzes the complementarities between technological and organizational capital within enterprises. Different components of technological and organizational capital exert distinct—and often opposed—forces on each other. Our empirical results show that greater employee voice promotes firm productivity when combined with information technology, but harms firm productivity when combined with communication technology. On the other hand, flexible work design is positively associated with communication technology and negatively associated with information technology.     

Patentdimensionen und die Entwicklung und Herstellung von Corona-Impfstoffen

Wirtschaftsdienst - Hoffnungsträger zur Überwindung der Corona-Pandemie sind die potentiellen Impfstoffe. Um die Pandemie zu beenden, wäre ein weltweiter Einsatz dieser Impfstoffe...     

Estimating dynamic games of oligopolistic competition: an experimental investigation

We evaluate standard assumptions in the estimation of dynamic oligopoly models with laboratory data. Using an entry/exit game, we estimate structural parameters under the assumption that the data are generated by a Markov-perfect equilibrium and subsequently predict counterfactual behavior. If behavior was collusive, however, the assumption would be violated and one would mispredict counterfactuals. The laboratory allows us to compare predicted behavior to true counterfactuals implemented as treatments. Our main finding is that prediction errors due to collusion are modest in size. We also document a different deviation from equilibrium behavior (inertia) that can lead to large prediction errors.     

What is macroeconomic causality?

The paper aims to develop an adequate account of macroeconomic causality. It discusses the definition that is central to Woodward’s interventionist account and the definitions that can be extracted from Hoover’s remarks on privileged parameterization and from the potential outcome approach that Angrist and Kuersteiner have introduced into macroeconomics more recently. The definition to be defended can be regarded as the gist that is common to all three definitions when they are relieved of overly restrictive conditions. It says (roughly) that X causes Y if and only if there is a possible intervention on X that changes Y, where X and Y stand for macroeconomic aggregates, where an intervention is understood as a manipulation of an intervention variable I that satisfies conditions requiring that I be a cause of X, and that there be no confounders of X and Y, and where an intervention variable is either a variable or a parameter.     

Das Web als Fenster zum Kunden - Neue Regeln für neue Insights

Mit dem Paradigmenwechsel im Internet hin zu partizipativ angelegten Internetangeboten ergeben sich neue Chancen für eine bedürfnisgerichtete Marktforschung. Die Analyse der intrinsisch motivierten Beitr?ge von Verbrauchern in Blogs und Communities erlaubt einen neuen Zugang zu den tats?chlichen Episoden und Ritualen im t?glichen Leben der Kunden. So ergibt sich die M?glichkeit einer „netnografischen“ Identifikation von latenten Bedürfnissen. Eine systematische Herangehensweise liefert authentische Customer Insights.     

Separation of small and large claims on the basis of collective models

This paper is inspired by two papers of Riegel who proposed to consider the paid and incurred loss development of the individual claims and to use a filter in order to separate small and large claims and to construct loss development squares for the paid or incurred small or large claims and for the numbers of large claims. We show that such loss development squares can be constructed from collective models for the accident years. Moreover, under certain assumptions on these collective models, we show that a development pattern exists for each of these loss development squares, which implies that various methods of loss reserving can be used for prediction and that the chain ladder method is a natural method for the prediction of future numbers of large claims.     

The uncompromising leader

Managing the tension between performance and people is at the heart of the CEO's job. But CEOs under fierce pressure from capital markets often focus solely on the shareholder, which can lead to employee disenchantment. Others put so much stock in their firms' heritage that they don't notice as their organizations slide into complacency. Some leaders, though, manage to avoid those traps and create high-commitment, high-performance (HCHP) companies. The authors' in-depth research of HCHP CEOs reveals several shared traits: These CEOs earn the trust of their organizations through their openness to the unvarnished truth. They are deeply engaged with their people, and their exchanges are direct and personal. They mobilize employees around a focused agenda, concentrating on only one or two initiatives. And they work to build collective leadership capabilities. These leaders also forge an emotionally resonant shared purpose across their companies. That consists of a three-part promise: The company will help employees build a better world and deliver performance they can be proud of, and will provide an environment in which they can grow. HCHP CEOs approach finding a firm's moral and strategic center in a competitive market as a calling, not an engineering problem. They drive their firms to be strongly market focused while at the same time reinforcing their firms' core values. They are committed to short-term performance while also investing in long-term leadership and organizational capabilities. By refusing to compromise on any of these terms, they build great companies.     

The Effects of Cross‐Functional Integration on Profitability,Process Efficiency,and Asset Productivity

We employ information processing theory (IPT) to posit beneficial impacts of internal integration on firm profitability and its underlying components of process efficiency and asset productivity. We further hypothesize that these effects are greater for firms that operate wider spans of supply chain processes. These expectations are tested with the combination of two different data sources: primary data collected to gauge levels of internal integration, and secondary data collected from financial reports including profitability performance and related financial ratios. The results provide evidence that internal integration mainly affects profits by driving process efficiencies. These efficiencies appear to be especially significant in sales, general, and administrative related costs for firms that have broad process spans. In contrast, the data analysis offers no evidence of a relationship between internal integration and asset productivity. Based on these findings, we point out important implications for the applicability of IPT in explaining the effects of internal integration, and identify a call for action for practitioners. Overall, our study enhances both the rigor and relevance of internal integration research by grounding it in IPT, by utilizing objectively reported financial data, by identifying specific cost benefits, and by studying the impact of process span as an important contingency.